CSS Business Administration Past Paper 2002
PART-2(Subjective) 80 Marks
Attempt ONLY FOUR questions from PART-II selecting AT LEAST ONE question from EACH SECTION. (20×4)
PART-II
SECTION – I (MANAGEMENT)
Q.1. What is organizational culture? Discuss the sources of organizational culture.
Q.2. The ability to manage conflict is undoubtedly one of the most important skills a manager needs. Discuss what kinds of conflicts arise in organizations and how managers can develop effective conflict resolution skills.
PART-D: (PRINCIPLES OF MARKETING)
Q.3. Discuss the evolution of the “marketing concept”. Compare the marketing concept with the ‘selling concept’.
Q.4. Describe the process of formulation of marketing strategy.
PART-III: (FINANCIAL MANAGEMENT)
Q.5. Explain the following concepts/terms with examples:
Cash conversion cycle (CCC)
Book value per share
Modified internal rate of return (MIRR)
Yield to maturity (YTM)
Business Risk vs. Financial Risk
Q.6. The following data apply to A.L. Kaiser & Company (millions of dollars):
Cash and marketable securities $100.00
Fixed assets $283.50
Sales $1000.000
Net income $50.00
Quick ratio 2.0 X
Current ratio 3.0 X
Average collection period 40 days
Return on equity 12%
Kaiser has no preferred stock, only common stock equity, current liabilities, and long-term debt.
Required:
Find Kaiser’s:
(1) Accounts receivable (A/R)
(2) Current liabilities
(3) Current assets
(4) Total assets
(5) Return on assets (ROA)
(6) Common stock equity
(7) Long-term debt